I don't think the redesign is as poor as this article claims, but I agree that it's lacking the nostalgic quality that the former logo possessed. I do like how sharp and highly legible it appears on-screen. However, as someone who uses Netflix primarily through the browser, I think the new website is too bright. Most people watch Netflix at night, when their eyes are tired, right? So the site should use a dark UI, not a light one that's hard on the eyes. Where was the UX designer on that one?